A Few More Important Tips
1. Try to keep your messages short enough to create only 1 text bubble. The system will show you when you exceed the 160 character limit.
2. Most retail locations and restaurants will see success in sending out two messages a week. Nearly all brick and mortar businesses should send messages at least once a week. Ask your account representative if you're unsure of how often you should be sending messages. Also, it's a good idea to put a recurring reminder on your phone/calendar to prompt you to send messages consistently until it becomes part of your routine.
3. Monday - Saturday 10am - 6pm are usually good times to send text offers out. Generally, avoid sending messages before 9am or after 7pm.
4. It's a good idea to track your Text Message Marketing results so you can see how effective the program is as a whole, and also so you can see which offers work best. Most POS systems will allow you to track sales of the specials you send out.
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